Avokadofilm, officially Krokodilpäron Film AB, is my company. I’m Ronny Fritsche, and I help the film and TV sector, and wider cultural and creative industries in their transition to sustainability. Because culture has the power to bring all of society along. Wherever creativity needs space to thrive, and you want to take care of our future too, I’d love to help.

Super Services for Sustainable Culture

Who am I?

Ronny is a film producer and sustainability strategist with extensive experience across the Swedish and Nordic film and television industry. Educated at the Stockholm Academy of Dramatic Arts (Dramatiska Institutet), now part of Stockholm University of the Arts (SKH), he began his career with a graduation film that was a finalist for a Student Academy Award (Student Oscar®).

Over the years, he has worked with several of Sweden’s leading production companies. His producing credits include the multiple Guldbagge Award-winning feature Kevlar Soul, produced for Zentropa Sweden. He is also co-producer of The Squirrel, a darkly comic Finnish eco feature from Bufo.

Alongside his work as a producer, Ronny has become a driving force in the transition towards more sustainable film and television production. Combining hands-on production experience with strategic expertise, he develops practical tools, partnerships and new ways of working to help the industry reduce its environmental impact and create lasting change. Today, he is Country Manager for Green Producers Club Sweden.

(C) Krokodilpäron Film AB